YSL’s iconic lipstick, satin finish, medium to full coverage. This iconic satin lipstick delivers rich and luxurious colour in a wardrobe of emblematic shades – the reds, the oranges, the fuchsias, the nudes. In just one stroke of YSL ‘Rouge Pur Couture’ Lipstick, luxurious and highly pigmented colour dresses the lips with a radiant satin finish. A stay-true colour and medium-to-full coverage for up to 6 hours. In a signature couture jewel-like packaging, adorned with the YSL logo.




 Since 1978, our iconic YSL ‘Rouge Pur Couture’ Lipstick has delivered the promise of Couture style and ultimate feminine strength. Benefits – Radiant satin finish, medium-to-full coverage, high pigment colour wear for up to 6 hours, Couture gold packaging and SPF 15.

Editor’s notes

How to use: Illuminate your cupid’s bow with ‘Touche Éclat’ Illuminating Pen before applying ‘Dessin Des Lèvres’ Lip Liner. Then, starting at the centre of the lip, glide ‘Rouge Pur Couture’ towards the corners of the lip. For more intensity, reverse the movement for maximum colour impact. Use ‘Dessin Des Lèvres’ Lip Liner to tidy up after application if needed.

  • Hydrating
  • Nourishing
  • Intense colour
  • Satin finish
  • SPF 15
  • Volume: 3.8g



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